التواجد الرقمي الصحيح
Edraak Review
الموقع
Online(رابط الدورة)
التاريخ
عند الطلب
أقسام الدورات
التسويق الرقمي
الشهادة
Yes(The Right Online Presence)
اللغة
عربى
رسوم الدورة
مجانيةعدد الحضور
غير محدود
المهارات المكتسبة
- Create a customer digital trip template,The ability to plan for the correct digital presence,Planning to build an application for smartphones,Manage the correct digital content
| اسم مقدم الدورة | Edraak |
|---|---|
| مجالات التدريب |
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| موقعك الإلكتروني (URL) | https://www.edraak.org/ |
| حول المزود |
Edraak, is a massive open online course (MOOC) platform, that is an initiative of the Queen Rania Foundation (QRF). QRF is determined to ensure that the Arab world is at the forefront of educational innovation. As such, QRF has capitalized on regional Arab talent to leverage technology developed by the Harvard-MIT consortium, edX, to create the first non-profit Arabic MOOC platform. The new MOOC platform will present the Arab world with unique and vital opportunities that can be part of a necessary revolution in education and learning. First, the platform will broadcast the best Arab professors to the region, offering original Arabic courses - developed by QRF - to further enrich Arab education. Through its partnership with edX, the platform will also give Arab learners access in Arabic to courses taught and developed at top tier institutions like HarvardX, MITX, and UC BerkelyX. All courses are delivered at no cost to the learner. Second, QRF envisions the use of the platform to showcase Arab role models by broadcasting short online courses by practitioners and professionals from a variety of fields spanning the arts and sciences. Finally, QRF believes that the platform will enable the Arab world to take advantage of the international interest in regional affairs to tell its own story to the world. Arab university professors and regional experts can use the platform to give courses in English about the region and its history. This will serve to inform a global audience that is interested in the region’s development. |
Having the right online presence requires knowing our customers very well, that’s why we will start the course by learning about the customer online journey, after that we will learn how to have the right presence on Google My Business which is an essential tool for all businesses to appear on Google Maps and help potential customers learn about the business and contact the business.
Since having a website is essential for an online presence, we will learn how to create simple yet effective website using the easy-to-use and free tool, Google Sites. After that we will learn the best practices to have the right presence on Social media platforms and the tools to create engaging content.
In this course, we will also learn about building the right mobile app and also having the right listing on App stores, then we will discuss how to create the right content, and finally we will learn how to create and manage effective email marketing campaigns using Mailchimp.
