Writing a Press Release

LinkedIn Learning Review
Location
Online(Course Link)
Dates
On Demand
Course Categories
Media and Photography
Certficate
Yes()
Language
English
Course Fees
US Dollar 15.94 (Check Course Page for Last Price)No. of Attendant
Unlimited
Acquired Skills/Covered Subjects
- What is a press release?,Defining your news,Writing a press release,Placing press releases on a newswire
Provider Name | LinkedIn Learning |
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Training Areas |
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Website | https://www.linkedin.com/learning/ |
About The Provider |
LinkedIn Learning is an American website offering video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015.Microsoft acquired LinkedIn in December 2016. |
Learn how to write press releases: formal, official announcements regarding something new or significant about you or your business. Done correctly, press releases can promote your brand, distribute important information, and even improve your SEO. In this short writing course, PR expert Andrea Holland explains how to write an effective press release. She begins with a discussion of what press releases are and then walks you through finding your story, preparing to write, getting your headline and subhead down, crafting body copy, adding your boilerplate, and distributing the release through a newswire. Follow along using the handout Andrea has included with the course—a template she uses to kick-start the writing process for her own clients.