Landing Page Design & Conversion Rate Optimization 2018

Udemy Review
Location
Online(Course Link)
Dates
On Demand
Course Categories
IT, Technology and Software
Certficate
Yes(Certificate of completion)
Language
English
Course Fees
US Dollar 2627.63 (Check Course Page for Last Price)No. of Attendant
Unlimited
Acquired Skills/Covered Subjects
- Design a high converting landing page from scratch without a single line of code
- Double or triple your landing page conversion rates by applying the principles of clarity, simplicity and perceived value
- Apply psychological persuasion frameworks to your landing pages and websites
Provider Name | Udemy |
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Training Areas |
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Website | www.udemy.com |
About The Provider |
Udemy.com is an online learning platform aimed at
professional adults and students. Udemy,
a portmanteau of you + academy, has more than 30 million students and 50,000
instructors teaching courses in over 60 languages. There have been over 245
million course enrollments. Students and instructors come from 190+ countries
and 2/3 of students are located outside of the U.S. Udemy also has over 4,000
enterprise customers and 80% of Fortune 100 companies use Udemy for employee
upskilling (Udemy for Business). Students take courses largely as a means of
improving job-related skills.Some courses generate credit toward technical certification. Udemy has
made a special effort to attract corporate trainers seeking to create
coursework for employees of their company. Udemy
serves as a platform that allows instructors to build online courses on topics
of their choosing. Using Udemy's course development tools they can upload
video, PowerPoint presentations, PDFs, audio, zip files and live
classes to create courses.[citation needed] Instructors can
also engage and interact with users via online discussion boards. Courses
are offered across a breadth of categories, including business and entrepreneurship,
academics, the arts, health and fitness, language, music, and technology. Most
classes are in practical subjects such as Excel software or
using an iPhone camera. Udemy also offers
Udemy for Business, enabling businesses access to a targeted suite of over
3,000 training courses on topics from digital marketing tactics to office
productivity, design, management, programming,
and more. With Udemy for Business, organizations can also create custom
learning portals for corporate training. |
This is not a web development course. This course will not teach you CSS, HTML or JavaScript. This course will teach you the fundamental psychological principles of good landing page design, and it will help you understand the buyer's journey so you can design landing pages that convert better. I will also be teaching you how to test your designs so you can design final landing pages that will convert 20-30% more than your current website and landing pages.
Good landing page design isn't just a nice thing to know – it's absolutely essential to the success of your online business. Whether you're in lead-gen, ecommerce or consulting, effective and clear landing page design can spell the difference between a positive and negative ROI.
A report released by Adobe and eMarketer revealed that companies spend double on traffic acquisition than they do on conversion rate optimization and implementing better landing page design. That's a huge mistake and you're leaving a lot of money on the table.