Diploma in Social Media Strategy

LinkedIn Learning Review
Location
Online(Course Link)
Dates
On Demand
Course Categories
Digital Marketing
Certficate
Yes(Diploma)
Language
English
Course Fees
FreeNo. of Attendant
Unlimited
Acquired Skills/Covered Subjects
- Describe how to conduct market analysis,Discuss how to create social media goals,Explain how to align social media goals with the overall organizational goals
Provider Name | LinkedIn Learning |
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Training Areas |
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Website | https://www.linkedin.com/learning/ |
About The Provider |
LinkedIn Learning is an American website offering video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015.Microsoft acquired LinkedIn in December 2016. |
This free online course Social Media Strategist will provide you with an understanding of the rise of social media. You will learn about conducting market analysis to better understand your customer base. You will be able to explain the process of auditing social media. You will also learn about social listening tools and see an example of grading tools.
This course then explains how to set goals and select platforms for your social media strategy. You will learn about how corporate culture deals with social media, goals of social media vs goals of the business, and types of social media platforms. You will also learn about developing effective content for social media.
This course then wraps up with providing customer and feedback using social media platforms. You will learn how to organize customer service, see examples of feedback, and learn about marketing personas. You will also take a look at how to launch successful campaigns as well as setting up social media documentation and schedules. By taking this course you will learn to leverage social media in a professional and engaging way. So why wait? Start the course today, and learn valuable skills in social media strategy.